Data Collection & Tracking Design 101

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In this lesson

When you just dump your data it’s like an exploring mode of data, which I think for the start is totally fine. But at some point. You really need to know what kind of things you really need and what you want to achieve. So in the end you should have a goal of why you spend hours implementing all these kinds of tracking data. When you just track something, then web tracking, for example, tells you, that someone clicked this button. The production database maybe tells you someone changed their settings. The CRM data tells you someone opened their email. So what does it really tell you about your business?